ONE OF THE MOST ICONIC TV SHOWS OF THE 21st CENTURY COMES TO PLAYTECH THIS WINTER...


    Winning 16 Primetime Emmys, two Golden Globes, two Peabody Awards and many more during its original run, Breaking Bad™ became both a record-breaking critical hit and developed a long term worldwide fanbase. Ten years on from its final episode, the show remains a major draw, creating a potentially huge audience for Breaking Bad™: Cash Collect & Link™.


    • One of the most watched TV shows in US cable history

    • 15 years of success spawning a worldwide fanbase

    • Guinness World Records holder for the most critically acclaimed

      TV show of all time

    • Over 10 million Facebook fans and 1.6m Instagram followers

    • Winner of 16 Primetime Emmys across just five seasons!

    • Top 5 greatest TV show of all time (Rolling Stone, TV Guide,

      NY Post and many more major news outlets)

    • Record-breaking viewership (Nielsen ratings)

    View Promo Pack
    Download Marketing Assets

    BRINGING TWO GREAT BRANDS TOGETHER

    Launched in 2021, the Cash Collect™ hit has become one of Playtech Casino’s power suites, with games such as Sahara Riches™ and Leprechaun’s Luck™ proving instant chart-toppers.


    In 2022, for the first time, Playtech combined the power of a successful in-house brand with major licences, with the release of The Walking Dead™ and Gold Rush™ Cash Collect games. Combining the loyal fanbase of the Cash Collect™ brand with the major appeal of the Breaking Bad™ brand creates an opportunity to attract two key audiences – and Playtech has a wide range of special features and promotional tools on offer to help you make the most of this opportunity.


    GAME FEATURES

    Experience an enhanced Cash Collect™ feature with the newly added Hold and Respin upgrade, triggered by landing Link symbol or Mega Link Symbol for Mega Wins! along with Free Games and Cash Collect™ Symbols on Reels 1 and 5.


    The Free Games mode features a 3-spin sticky Cash Collect™ Symbol and exciting on-reel features, this game is perfect for high-rollers and seasoned players alike.


    Get ready for some serious wins and immerse yourself in the Breaking Bad™ universe with this adrenaline-fueled slot game.


    So come on, spin the Reels and say it with us - "Wins! Bitch!"


    JACKPOT

    Four fixed in-game Jackpots


    TARGET AUDIENCE

    • Retention and Acquisition title

    • Breaking Bad™ Show Fans

    • Enhanced proven Cash Collect™ mechanics appealing to Suite fans


    GAME FEATURES

    • Cash Collect & Link™

    • Hold & Respin Feature

    • Mega Link Symbol for Greater Hold & Respin Prizes

    • Free Games with Sticky Cash Collect™

    • Cash Collect™ Symbol on Reels 1 and 5

    • Breaking Bad™ branded design


    COMBINED FEATURE FREQUENCY

    1 in 26 spins


    1000x HIT RATE

    1 in 5,710,000 spins


    GAME PLAYING STYLE

    ENGAGE

    Lower volatility games offering smaller, but more regular wins, with a range of and/or frequently triggering features. These games are typically acquisition titles, designed to create variety and excitement for new players.

    BALANCED

    Games with a more medium volatility feel, usually offering some feature variety and less frequent, but generally bigger, wins than Light games. Balanced games are likely to appeal to slightly more experienced players, offering less playing time for the same money, but a greater chance of bigger wins.

    PURSUIT

    Features and wins occur less frequently in Pursuit games, but are typically more lucrative when they do; as such, these higher volatility slots appeal to more experienced players happy to wait for feature rounds and big wins.

    PROMOTIONAL TOOLS TO ENHANCE YOUR CAMPAIGNS

    LEADERBOARDS


    Can your players find the formula for big wins? Issue rewards to players as they play and add and element of competition with a Breaking Bad™ themed Leaderboard!


    Suggested promotion:

    • Run weekly leaderboards leading up to the Christmas period

    • Issue points to players based on their win to bet ratio

    • Give bonus points for achieving specific goals

    • Shock and surprise your players with spot prizes

    MYSTERY PARCEL


    Our popular and flexible Mystery Parcel mechanic is a unique way to increase in-game engagement. The widget is dynamic, meaning that within the game, the parcel possession time is based on the number of active players at any one time. The widget “knows” when to speed up or slow down the movement of the parcel, ensuring that all prizes are given away during the promotional period, but not too quickly – meaning there is always a prize in play.


    Operators can configure prize value and volume, with a mixture of Free Spins, cash prizes, leaderboard loyalty points and more.

    BREAKING BAD™ BONUS ENGAGEMENT GAME


    Breaking Bad™ Bonus is our first dual layer Engagement Game. Players first pick an element for free spins, and then select a character for multipliers.


    Connect with players at their most engaged – as they play. With Engagement Games, you can create a campaign that targets players with a mini “‘game within a game”, designed to add extra value for players through extended game time and an extra chance to win.


    Fully compatible with our Campaign Planner tool, Engagement Games pop up as an iFrame during gameplay for eligible players. The tool supports both Free Spin and cash bonuses, plus pre-wager bonuses, with the flexibility to weight prize distribution – for example, saving higher value prizes or a higher number of individual prizes for the climax of a campaign.


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    Non-remote operating licence number 038516-N-319098-019